To bring Social Change
For those reading this blog for the first time, I’m Shanelle Newton Clapham, and I built my business [Parachute Digital] on the philosophy of “giver’s gain”.
I believe that we should give without expectation of return. So I try to be generous with my knowledge and my time. If asked for advice or an opinion, I give a full and honest response. I try to give away the best of me – my time, my love, my information for free. Because I believe that people who give ultimately gain in the end.
I don’t give as a business strategy. I give as a life philosophy.
For those that want to skip the reflections and musings and get right to the end, scroll down to read my promise to you.
I like to think of myself as a social entrepreneur – a business entrepreneur that uses my skills to bring about social change. Parachute Digital is a small consultancy that helps charities with their digital marketing & advocacy, but most often digital fundraising. Everything I and my team do is to help charities raise more money for their cause – to further the work. To do good.
And I’ve been successful. My giver’s gain philosophy has been proven – Parachute Digital is growing. We’re almost 5 years old now. We’ve raised lots of money for causes that are important (about $6million by my calculations) – issues that need action and require change.
I’ve spent the best part of the last 5 years trying to figure out and articulate “What is my purpose in this life?”
I have learned from Dr John Demartini, who is very plain in his description of most people’s ambitions – namely that everyone wants to leave a legacy (apparently that’s why most of us procreate). And I am guilty of having an ego. I do want to leave my mark on this planet. I want to make sure that my life has some meaning. Read more →