I was watching TV tonight and a little light bulb went off when I was watching Hungry Jacks latest TV commercial for the stunner deal (a burger, fries, drink and sundae). I think I’ve seen the ad once before but I just realised that Hungry Jacks was using the social media crowd sourcing website, Fiverr.com, that my friend Jodie has been obsessed with and created some hilarious stuff over the last year, to create their latest TV commercial.
See Hungry Jacks social media crowd sourced TV commercial with all elements created for $5 using an online community:
Do you realise what this means? That a global company with huge media and production budgets for advertising, chose to create an ad 100% using social media. It’s so innovative and simple that it’s brilliant! Read more →