In Australia, NFC technology is not being utilised for mobile payments as well as it should be.
This is our opportunity to truly integrate our real world with our digital world.
What is NFC?
So what is NFC technology? Near Field Communication and you’re already using it, probably every day. It is the PayPass you use every day to buy lunch, it is the Opal or Myki card that you tap on and off buses and trams in Sydney and Melbourne. It is also starting to creep into our outdoor advertising where you can tap an NFC sticker or tag and get exclusive content. But it can be so much more. If you own an iPhone 6 you have NFC built into your phone. Read more →